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Matt Choi, Certus Trading Founder

I had the opportunity to work with Brian Tracy (yes, THE Brian Tracy) and a select group of leading business experts from around the world to co-write the book titled, The Winning Way: The World’s Leading Entrepreneurs and Professionals Share How They are Winning in Life and Business and You Can Too! The book was released on June 19, 2014, and reached best-seller status on Amazon.com that very same day!

Check out the press release!

As a trader and founder of Certus Trading, I am very excited about The Winning Way because I get to write about my trading success story.

More importantly, as an entrepreneur, I am very proud to share with the world how I found my winning way from having a goal, a desire to achieve it, and the qualities of discipline, perseverance and action to attain it. In The Winning Way, I reveal the Three Psychological Mindsets You Must Have To Beat Wall Street.

I will also give you tips on how to acquire these winning mindsets. If you want to become a consistent and profitable trader, this is a must read. You can get my free limited edition of The Winning Way (with my custom book cover) HERE

If you prefer to buy the standard edition with Brian Tracy’s on the book cover, you can get it on Amazon here.

Please note that all authors in The Winning Way have agreed to donate our royalties to the Entrepreneur’s International Foundation, a not for profit organization dedicated to creating unique launch campaigns to raise money and awareness for charitable causes.

Matt Choi, Founder and chief strategist of Certus Trading

Matt Choi, The Winning Way


About The Winning Way: The World’s Leading Entrepreneurs and Professionals Share How They are Winning in Life and Business and You Can Too!


At Certus Trading, Matt Choi provides a wide range of courses that focus on both the technical and strategic aspects of trading. He also emphasizes to traders the importance of developing a winning trading style and mindset, which Matt says is the most important quality when it comes to achieving trading success.

Matt describes this theory in detail in The Winning Way, which he co-authored with motivational expert Brian Tracy. Over the years, Matt has come to realize that while the ability to analyze and understand the markets is vital, a trader’s mindset is crucial when it comes to success.  He says a winning mindset allows traders to execute their trading strategies free of doubt or hesitation.